China and Spain introduce requirements on labelling of AI-generated content

China Daily’s article about the new Chinese guidelines. The news outlet China Daily reported on Friday…

IPTC and PLUS submit response to US National Science Foundation AI Action Plan

The IPTC, in association with the PLUS Coalition, has submitted a response to the National Science…

Pinterest uses IPTC metadata to signal AI-generated images

Close-up screenshot of Pinterest’s label for AI-generated content. As reported in Social Media Today, Pinterest has…

IPTC and PLUS respond to UK Consultation on Copyright and AI

Part of the first page of the IPTC and PLUS response to the UK consultation on…

EIDR partners with IPTC on media identifiers and content provenance

The IPTC is happy to announce that EIDR and IPTC have signed a liaison agreement, committing…

Origin Media Provenance Summit

Helge, Judy, Bruce and Charlie speaking at the Origin Media Provenance Summit in October 2024. In…

Google extends AI transparency based on IPTC standards

An image created with Google’s Gemini model. The image contains values for the IPTC Photo Metadata…

IPTC members at the 2024 International Broadcasting Convention

Go Ohtake of NHK in Japan presents their prototype C2PA viewer on a Web TV platform…

IPTC launches the Verified News Publisher List at IBC 2024

Screenshot of the IPTC Origin Verifier tool showing the content sample from German broadcaster WDR. AMSTERDAM,…

IPTC signs liaison agreement with CIPA

Screenshot of the English version of cipa.jp, the home page of the Camera and Imaging Products…